Sell in Latin America's E-Commerce Gateway
130 million consumers. Youngest demographics in North America. Managed.
USD 30 billion+ in annual e-commerce from 130 million consumers. A young, digitally connected population driving explosive growth. Amazon.com.mx is expanding rapidly. Mercado Libre dominates regional commerce. For North American sellers, this completes the USMCA trifecta. For global sellers, it's your gateway to 650 million consumers across the Spanish-speaking Americas.
Vastyn connects both platforms into one operational view -- unified inventory, consolidated orders, complete IVA visibility.
Two dominant platforms. One dashboard. Real-time sync. Your launchpad for the Americas.
Built on AWS. Official marketplace APIs. Designed for Latin American operations.
Is Mexico right for you?
This is for you if
- You're expanding into Latin America with Mexico as your entry point
- You need unified inventory across Amazon.com.mx and Mercado Libre
- You want accurate IVA tracking for compliance requirements
- You have Spanish-language content (or investing in localisation)
- You're completing your USMCA North American strategy (US + Canada + Mexico)
This is not for you if
- You're only selling on a single platform with no expansion plans
- You handle fewer than 50 orders/month and prefer manual processes
- You need marketplace account setup (we connect existing accounts)
- You need a full WMS or 3PL system (we integrate with them)
Latin America's Rising E-Commerce Giant
Scale and Demographics
130 million people -- the largest Spanish-speaking country. USD 30B+ annual e-commerce growing at double digits. Median age 29. Young, digitally native, mobile-first. E-commerce adoption accelerating rapidly.
Growing Middle Class
Expanding middle class with increasing disposable income. Premium positioning viable. International brands carry appeal. Quality products find buyers.
Strategic Gateway
USMCA integrates with US and Canada -- many sellers treat North America as unified. Mercado Libre operates across 18 countries. Master operations here, then extend to Colombia, Argentina, Chile, and beyond.
Marketplaces in Mexico
Amazon.com.mx
Growing FastMercado Libre
Regional DominantOperationally: List once. Sell on both. Inventory stays accurate -- even during El Buen Fin surges.
With Vastyn vs Without
What You Need to Sell in Mexico
Business/Tax Registration
Foreign sellers can sell via marketplaces. RFC (Registro Federal de Contribuyentes) typically required for tax compliance. Some use fiscal representatives.
IVA
16% standard (8% border zones for some goods). Marketplaces typically withhold and remit under facilitator rules.
Product Compliance
NOM standards (product safety), COFEPRIS (health/food/cosmetics), PROFECO (consumer protection). Spanish labelling required.
Language
Spanish essential. Mexican Spanish specifically performs best -- vocabulary differs from European Spanish.
Currency
MXN (Mexican Peso) -- not USD. Vastyn handles conversion. Exchange rate fluctuations can be significant.
Unified Mexico Operations
Both Platforms Connected
Amazon.com.mx and Mercado Libre in one dashboard. Single order inbox, unified inventory, coordinated pricing, combined analytics.
- Single order inbox across Amazon and Mercado Libre
- Unified inventory -- no more manual sync
- Coordinated pricing across both channels
- Combined Latin American analytics in one view
Real-Time Inventory for Peak Events
El Buen Fin hits. Orders surge across Amazon and Mercado Libre simultaneously. Inventory stays accurate -- no overselling, no damaged metrics.
- Sub-2-minute sync across all channels
- Stock reserved instantly at point of order
- Event-driven architecture, not scheduled batches
- Handles peak volume without degradation
IVA Compliance
16% IVA tracked on every order. SAT (Tax Administration Service) expects accuracy -- Vastyn provides compliant exports.
- 16% IVA tracked automatically on every order
- SAT-ready export formats
- Full audit trail for compliance
- MXN currency handling with conversion support
Enterprise-grade foundations
AWS infrastructure. 99.9% uptime. Official APIs (Amazon SP-API, Mercado Libre API). Full audit trails for compliance.
This matters when SAT requires accurate records. When you're managing multiple currencies and regulatory environments. When regional expansion requires precision.
Fulfilment Options
FBA Mexico
Prime eligibility. Amazon handles storage, picking, packing, returns. Vastyn tracks FBA inventory alongside all other stock.
Mercado Envios
Mercado Libre's fulfilment. Visibility benefits on platform. Fast delivery commitment. Essential for Mercado Libre success.
3PL / Self / Cross-Border
Growing 3PL infrastructure (Mexico City, Guadalajara, Monterrey). Or ship from US -- USMCA facilitates trade.
Your Latin American Launchpad
Entry point to 650 million Latin American consumers. Master Spanish operations here, then extend.
Regional via Mercado Libre
Operates in 18 countries. Your experience extends to Colombia, Argentina, Chile, and beyond.
North American Integration
USMCA creates unified trading bloc. Complements US and Canada strategy.
Sell in the US →One Dashboard
Add US, Colombia, Argentina. Each connects to existing setup.
Peak Seasons & Events
El Buen Fin
Mid-November. Four-day event. Biggest shopping period. Plan months ahead.
Hot Sale
Late May. Major online shopping event. Growing significance.
Navidad / Dia de Reyes
Nov-Jan 6. Extended season. Three Kings Day (Jan 6) is major gift-giving.
Mother's Day (May 10)
Fixed date -- bigger than many other countries. Major gifting occasion.
“We were already selling on Amazon US and wanted to complete our North American strategy. Mexico looked promising but Mercado Libre felt like a whole new world. With Vastyn, we connected both platforms in an afternoon. El Buen Fin used to terrify us -- orders flooding in on Amazon.com.mx and Mercado Libre simultaneously. Now inventory syncs automatically. Zero overselling last November.”
— Operations Director, US consumer goods brand expanding into Latin America
Launch in Minutes
Connect Your Marketplaces
Connect Amazon.com.mx and Mercado Libre via secure OAuth.
Configure Mexican Settings
Configure MXN pricing and IVA handling (16% standard).
Sync Inventory
Sync inventory across both platforms.
Start Selling
Start selling. Orders flow into unified inbox. Inventory updates in real time.
Time to launch: 30-60 minutes for full multi-channel setup.
Common questions about Mexico
Ready to Reach 130 Million Consumers -- And Beyond?
Two platforms. One dashboard. Real-time sync. Your Latin American launchpad, unified.
Amazon.com.mx, Mercado Libre
Built on AWS · Official marketplace APIs · OAuth authentication · Role-based access · Full audit trails