Sell in Your APAC Entry Point
26 million consumers. AUD 50B+ market. Managed from one dashboard.
Australia is Asia-Pacific's most accessible market — over AUD 50 billion in annual e-commerce sales from consumers with strong purchasing power. eBay has deep roots here since 1999; Amazon.com.au launched in 2017 and is growing rapidly. Local platforms Catch and Kogan add further reach.
Vastyn connects all Australian marketplaces into one operational view — unified inventory, consolidated orders, complete tax visibility.
Four platforms. One dashboard. Real-time sync. Launch your APAC operations with confidence.
Built on AWS. Official marketplace APIs. Designed for Asia-Pacific operations.
Is Australia right for you?
This is for you if
- You're already selling in UK, US, or EU and want to expand into Asia-Pacific
- You need unified inventory across Amazon.com.au, eBay Australia, Catch, and Kogan
- You want reliable operations that work while you're asleep (time zone coverage)
- You require GST tracking and ATO-ready reporting
- You're scaling and need infrastructure that grows with you
This is not for you if
- You're only selling on a single platform with no expansion plans
- You handle fewer than 50 orders/month and prefer manual processes
- You're looking for marketplace account setup services (we connect existing accounts)
- You need a full 3PL or warehouse management system (we integrate with them)
A Strategic Market for APAC Expansion
Market Scale and Purchasing Power
Over AUD 50 billion in annual e-commerce. 26 million consumers with high disposable income who accept premium pricing due to geographic isolation. Australia punches above its weight in per-capita e-commerce spending.
Dual-Platform Market
Unlike most markets, Amazon doesn't dominate here. eBay built deep loyalty before Amazon's 2017 arrival. Catch.com.au and Kogan add local reach. Multi-channel coverage is essential — ignoring any platform means missing significant sales.
Your APAC Foundation
Success here demonstrates your ability to operate across time zones. Australian experience builds capabilities for expansion to New Zealand, Singapore, Japan, and beyond.
Marketplaces in Australia
Amazon.com.au
Growing FasteBay Australia
Established LeaderCatch.com.au
Top Local PlatformKogan
Electronics & ValueOperationally: List once. Sell on all channels. Inventory stays accurate — automatically.
With Vastyn vs Without
What You Need to Sell in Australia
Business Registration
Foreign sellers can sell via marketplaces. ABN simplifies operations but isn't always required.
GST
10% flat rate. Registration required above AUD 75K. Marketplaces collect on low-value imports.
Product Compliance
Australian Consumer Law, ACCC, electrical standards (AU plug), therapeutic/food regulations.
Language
English. No translation required.
Currency
AUD. Vastyn handles conversion to your base currency for reporting.
Unified Australia Operations
All Platforms Connected
Four Australian marketplaces, one dashboard. Amazon.com.au, eBay Australia, Catch, Kogan — single order inbox, unified inventory, coordinated pricing, combined analytics.
- Single order inbox across Amazon, eBay, Catch, Kogan
- Unified inventory — no more manual sync
- Coordinated pricing across all channels
- Combined Australian analytics in one view
Real-Time Inventory Across Time Zones
Click Frenzy hits while you're asleep in London. Orders flood Amazon and eBay simultaneously. Stock reserved instantly. No overselling. Inventory stays accurate across all platforms.
- Sub-2-minute sync across all channels
- Stock reserved instantly at point of order
- Event-driven architecture, not scheduled batches
- Handles peak volume without degradation
GST Compliance and Multi-Currency
10% GST tracked on every order. ATO-ready exports. AUD pricing with consolidated reporting in your base currency. Critical for cross-border sellers entering Australia.
- 10% GST tracked automatically on all orders
- ATO-ready export formats
- AUD pricing with base currency conversion
- Full audit trail for compliance
Enterprise-grade foundations
AWS infrastructure. 99.9% uptime. Official APIs (Amazon SP-API, eBay API). Full audit trails for ATO compliance.
Your systems work 24/7 without intervention. Marketplace connections stay stable. Operational history complete for Australian compliance.
Fulfilment Options
FBA Australia
Prime eligibility, fast metro delivery, hands-off returns. Vastyn tracks FBA inventory alongside all stock.
3PL / Self-Fulfil
Full control. Strong 3PL infrastructure in Sydney, Melbourne, Brisbane.
Cross-Border
Testing the market before local commitment. Factor in delivery times and GST collection.
Australia as Your APAC Base
Demonstrate operations here, then scale across the region.
New Zealand
Natural extension. Trans-Tasman relationship. Many sellers serve both together.
Singapore
Different platforms, same Vastyn dashboard. Gateway to Southeast Asia.
Japan
Amazon.co.jp. Major APAC market. Your Australian experience builds operational readiness.
Sell in Japan →Peak Seasons & Events
Click Frenzy
November. Australia's Black Friday equivalent. Major volume.
Black Friday / Cyber Monday
Late November. Growing rapidly in Australia.
Boxing Day
December 26. Major tradition. Post-Christmas sales.
EOFY Sales
June. Financial year ends June 30. Business purchasing surge.
“We added Australia to our UK and EU setup in under an hour. First Click Frenzy, we processed 400+ orders across both platforms overnight — zero oversells, GST tracked automatically. The time zone thing just stopped being a problem.”
— Operations Director, UK-based multi-channel seller (Home and Garden category)
Launch in Minutes
Connect Your Marketplaces
Connect Amazon.com.au, eBay Australia, Catch, and Kogan via secure OAuth.
Configure Australian Settings
Configure AUD pricing rules and GST handling (10% flat rate).
Sync Inventory
Sync inventory. Set quantities, buffers, and allocations across all platforms.
Start Selling
Start selling. Orders flow into unified inbox. Inventory updates in real time.
Time to launch: 30–60 minutes for full Australian multi-channel setup.
Common questions about Australia
Already Selling in UK or US? Add Australia to Your Operations.
Four platforms. One dashboard. Real-time sync. Expand into APAC with confidence.
Amazon.com.au, eBay Australia, Catch, Kogan
Built on AWS · Official marketplace APIs · OAuth authentication · Role-based access · Full audit trails