Walmart
Integration.
America's retail giant. Your next frontier.
Walmart Marketplace is the fastest-growing e-commerce platform in America -- backed by the world's largest retailer. Over 120 million monthly visitors, rapidly expanding seller base, and a customer who trusts the Walmart name. For sellers serious about the North American market, Walmart is no longer optional.
Vastyn connects to Walmart Marketplace through the official Seller API. Orders from the US, Canada, and Mexico flow into your unified inbox alongside Amazon, eBay, and your other channels. Inventory syncs in real time -- sell on Amazon, Walmart updates within minutes. WFS (Walmart Fulfilment Services) inventory is visible alongside your own stock. Manage Walmart Connect advertising from the same dashboard as your other marketplace marketing.
Whether Walmart is your Amazon alternative or part of a comprehensive North American strategy -- Vastyn brings it into your operational reality.
The Amazon Alternative
Walmart Marketplace has emerged as the credible alternative to Amazon in North America. For sellers seeking diversification beyond Amazon dependency, Walmart is the answer.
Massive Scale
Walmart.com sees over 120 million unique monthly visitors. Access to customers who prefer Walmart over Amazon.
- 120M+ monthly visitors
- Unique customer base
- Growing brand trust
- Cross-channel reach
Fastest-Growing Platform
Walmart Marketplace is growing faster than Amazon in percentage terms. Early positioning matters.
- Rapid seller growth
- Expanding categories
- Increasing traffic
- First-mover advantage
Less Competition
Significantly fewer sellers than Amazon. Less competition means better visibility and more opportunity.
- Lower seller density
- Better organic visibility
- Higher conversion rates
- Curated marketplace
The Walmart Trust
America's most-shopped retailer. That trust transfers to marketplace sellers.
- Brand halo effect
- Customer loyalty
- Walmart+ membership base
- In-store credibility
Omnichannel Power
Physical stores create unique opportunities -- ship-to-store, in-store pickup, returns at any location.
- Ship-to-store options
- In-store pickup
- Easy returns at stores
- 4,700+ US locations
North American Coverage
Sell across the US, Canada, and Mexico from a single seller account and dashboard.
- US (walmart.com) - USD
- Canada (walmart.ca) - CAD
- Mexico (walmart.com.mx) - MXN
- Multi-currency handling
Complete Data Flow
Every data point between your business and Walmart Marketplace, synchronised automatically in both directions.
Orders
- Automatic order download
- Complete order details
- US, Canada, Mexico orders
- Dispatch confirmation to Walmart
- Tracking number transmission
- Returns visibility
- Cancellation handling
Inventory
- Sub-2-minute sync across all channels
- Immediate stock reservation at point of order
- Multi-country inventory management
- Variant-level tracking
- Low stock alerts
- Out-of-stock handling
Products & Listings
- Listing creation and management
- Price updates per country
- Content synchronisation
- Image management
- UPC/GTIN management
- Attribute compliance
Walmart Fulfilment Services (WFS)
WFS is Walmart's fulfilment programme -- send inventory to Walmart's fulfilment centres, and they handle storage, picking, packing, and shipping. Fast delivery, Walmart+ eligibility, and the Walmart fulfilment badge. Vastyn provides full visibility.
WFS Inventory Visibility
- WFS inventory in dashboard
- Stock by fulfilment source
- Combined availability view
- Restock recommendations
WFS Order Handling
- Automatic fulfilment routing
- Status tracking
- Tracking capture
- Delivery confirmation
WFS Benefits
- Walmart+ eligibility
- Search visibility boost
- Trust badge
- Returns simplification
Two-Day Delivery
- Two-day shipping capability
- Delivery promise
- Customer expectations met
- Competitive positioning
Self-Fulfilled Orders
- Standard fulfilment option
- Warehouse integration
- Tracking upload
- Delivery confirmation
Hybrid Operations
- Mixed fulfilment support
- Product-level rules
- Intelligent routing
- Unified management
Advertising on Walmart
Walmart Connect is Walmart's advertising platform -- reach Walmart's massive customer base with sponsored products, display advertising, and more. Vastyn brings Walmart Connect into your unified marketing dashboard.
Sponsored Products
- Sponsored product campaigns
- Product promotion
- Search visibility boost
- Category placement
Sponsored Brands
- Brand campaigns
- Logo visibility
- Product collection promotion
- Brand awareness
Display Advertising
- Display campaigns
- Audience targeting
- Retargeting options
- Brand awareness
Campaign Management
- Campaign creation
- Budget control
- Product selection
- Campaign scheduling
Performance Analytics
- Impression tracking
- Click data
- Sales attribution
- ROAS calculation
Cross-Channel Comparison
- Multi-channel comparison
- Unified advertising view
- Budget allocation
- Performance benchmarking
Platform Expertise
Walmart-specific tools and insights to help you succeed on the platform and maintain top seller status.
Seller Performance
- Performance dashboard
- Metric tracking
- Threshold alerts
- Improvement insights
Pro Seller Badge
- Pro Seller tracking
- Requirement monitoring
- Badge eligibility
- Status visibility
Category Management
- Category mapping
- Attribute management
- Category requirements
- Compliance tracking
Returns Processing
- Return visibility
- Refund processing
- Reason tracking
- Restock management
Price Parity
- Price monitoring
- Parity alerts
- Channel pricing
- Compliance support
US Market Features
- UPC/GTIN management
- US tax handling
- Shipping requirements
- Returns at Walmart stores
Get Started in Minutes
Connect your Walmart account and start syncing immediately.
Add Walmart Integration
From your Vastyn integrations dashboard, select Walmart.
Walmart Seller Account
Ensure you have an approved Walmart Marketplace seller account. Walmart has an application process for new sellers.
Generate API Credentials
In Walmart Seller Center, generate your API credentials (Client ID and Client Secret).
Enter Credentials
Enter your Walmart API credentials in Vastyn.
Configure Settings
Select countries (US, Canada, Mexico), set inventory approach, pricing rules, and category mappings.
Initial Sync
Once configured, initial sync begins. Orders download, inventory populates, listings map.
Time to connect: 15-20 minutes (after Walmart seller approval)
Common Questions About Walmart
Everything you need to know about connecting and using the Walmart integration.
Ready to Connect Walmart?
America's retail giant online. WFS fulfilment supported. Walmart Connect advertising managed. US, Canada, and Mexico unified. Your Walmart operations integrated with Amazon, eBay, and all your channels.